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A place to share all things social media, marketing, small business, outsourcing, organisation tips & more.

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We’re going back to basics today because we want to talk about something that’s pretty important to grasp if you want to be successful when using social media for your business. Whilst content is king and video is the way of the future, all of this can’t exist without the content pillars.

Social Media Marketing 101: The Content Pillars

August 12, 2022

We hear it time and time again. “I don’t need a website. I’m booked out without one!” “We’re already so busy. We don’t need to be on social media.” “I’ll be in touch when things get quiet!” Hard truth bomb for you… that’s not really how marketing works! Which is why we’re here to tell […]

March 11, 2022

Why You Should Still Invest In Marketing Even When You’re ‘Booked Out’

If there’s any type of social media buzz on the World Wide Web right now, then it’s probably about Instagram Reels, otherwise known as TikTok’s newest video rival. They a REEL-y hot right now! The reason there’s such a high comparison between the two is because of the glaringly obvious similarity on their primary offering […]

HOW TO USE INSTAGRAM REELS FOR BUSINESS

October 2, 2020

Has your business closed or been highly impacted by COVID-19? You may be eligible to apply for $10,000 to assist you. The QLD Government opened up applications for Round 2 of the Small Business COVID-19 Adaption Grant on Wednesday 1 July, and although new applications are no longer being accepted for SEQ businesses, they are still accepting applications for […]

September 2, 2020

HOW TO APPLY FOR $10,000 TO HELP YOUR BUSINESS THRIVE THROUGH COVID-19

Are you in #strugglestreet when it comes to forward planning your social media content? Do you want to get organised and avoid the dreaded creativity struggle? Well, we’ve done the hard work and created a FREE Social Planner Pack available for download, including a 7-Day Schedule Planner and a 30-Day Content Planner. Get your hands on […]

HOW TO CREATE A SOCIAL MEDIA CONTENT CALENDAR

June 29, 2020

As we all know, social media is a 24/7 thing. And as a social media manager, I’m often expected to be online every day, all day. Yes, it’s quite often I feel the immediate need to respond to any DMs that pop up on my phone, which means most of my days (and nights) I’m glued […]

April 27, 2020

HOW TO KONMARI YOUR INSTAGRAM FEED

When it comes to successful digital marketing, posting to social media alone, won’t cut it. Yep! I said it. Creating a lead generation funnel (LGF) is where it’s at. But unfortunately, this is something that is very often overlooked by business owners. A proper LGF will help you to streamline your entire conversion process – […]

HOW TO UNDERSTAND HOW LEAD GENERATION FUNNELS WORK

March 30, 2020

Any Pinterest fans out there? Then, you’d know how much of a game-changer it is for business. It’s honestly one of the best tools you can use if you’re serious about driving traffic back to your website. It’s funny because I’m not actually active on the platform just yet. I’ve only just realised how powerful it truly […]

March 1, 2020

HOW TO USE THE NEW PLANOLY PINTEREST UPLOADER FEATURE

Tune in! This feature is solid gold! I can hear a few of you asking “What exactly is an IG shop, how will it help me to grow my business, and how can I set one up?”. Well, basically, an IG shop allows you to integrate your entire product catalog with your IG profile. This […]

HOW TO SET UP THE INSTAGRAM SHOPPING FEATURE

February 3, 2020

Not long ago my PA, Ally, sent me a link to an Enneagram Personality Test. I hesitated for a moment (because, priorities), but decided to pursue it because I love psychology and was intrigued to see if the internet could solidify my belief that I have a split personality. Basically, the Enneagram is a system […]

December 31, 2019

HOW TO REDUCE CONFLICT AND FIND COMMON GROUND AMONGST ALL PERSONALITY TYPES