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A place to share all things social media, marketing, small business, outsourcing, organisation tips & more.
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As we all know, social media is a 24/7 thing. And as a social media manager, I’m often expected to be online every day, all day. Yes, it’s quite often I feel the immediate need to respond to any DMs that pop up on my phone, which means most of my days (and nights) I’m glued […]
April 27, 2020
What’s a #hashtag? Put simply, Instagram hashtags are ‘tags’ or ‘labels’ that categorise your content. By doing so, it helps users discover content when they search for a particular topic of interest. For example, with my business (Paragon Collective), I might post a picture of my home office with hashtags #cairnssmallbusiness, #deskinspo, and #girlbossesau. By using specific hashtags relevant […]
April 6, 2019
How many times do you open a social media app, stare at a blank screen, close it again 10 seconds later? Yeah. Me too. Look, I’m not going to sugar coat it, writing captions and copy can be #hardwork! Especially within the online space, where you start to feel compelled to show up every damn day […]
