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The first of each month is a funny time. It’s when we feel it’s easier to make a difference and commit to something we want to do, change or improve, even though we can do that ANY time of the year. Not long ago I touched on the importance of reflecting on what you’ve learned […]
Between biz life, parental duties, extra-curricular activities, appointments, and ever-growing to-do lists, many of us feel constantly rushed and overwhelmed. It’s no wonder why we’re all trying to get on the mindfulness bandwagon! Yes, smartphones tend to make our busy lives even busier, but they can also be used as a simplifying tool. I believe […]
Do you think someone viewing your content on different platforms would know that it all came from the same brand? It is so important to develop an authentic brand tone of voice because brands with strong, consistent voices are able to stand out from their competitors and connect with potential clients. Your brand’s voice is […]
I’ve lost count of how many times i’ve had this conversation with people. As the founder and face of Paragon Collective, much of my time has been spent explaining to my clients and consults that my services go far beyond just curating a pretty Instagram feed. While other agencies offer what I would call the […]